Is your website not getting enough attention from search engines? Feeling a bit lost on how to attract more people to your site without spending a lot?
We understand; having a great website and awesome content, but not being seen by Google – that’s a tough spot!
There are nearly 1.13 billion websites in the world and grabbing a top spot in the SERP has become a difficult job!  Fortunately the good news is that there are free tools out there that can help boost your website’s performance and help you in improving your SERP rankings!   In this blog, we Will be discussing the 7 Essential Free SEO Tools that will accelerate your presence on search engines and help you win over search engines, and of course, attract more organic traffic.  So, without beating around the bushes let’s start boosting your website’s performance without spending a penny.  Ready? Let’s jump right in!

1. Google Search Console

Google Search Console (formerly Google Webmaster Tools) is a free tool that helps you track how your website performs in Google Search. You can use it to see how many people are visiting your website, what keywords they’re using to find you, and how your website is ranking for those keywords.

Moreover this tool helps you understand and improve how Google perceives your website. You can use it to check your indexing status, optimize the visibility of your website, and inspect individual pages for issues.

Pros:

‣ Free to use
‣ Provides valuable insights into how your website is performing in Google Search
‣ Easy to use

Cons:

‣ Can be overwhelming for beginners
‣ Doesn’t provide as much detail as some paid SEO tools

2. Yoast SEO

Yoast SEO is a free WordPress plugin that helps you optimize your website for search engines, however if you’re running a WordPress site, the Yoast SEO plugin is a must-have. It’s a comprehensive SEO suite that handles a wide range of optimization tasks like keyword research, title and meta description optimization, and internal linking.

Pros:

‣ Free to use
‣ Easy to use
‣ Provides comprehensive SEO guidance

Cons:

‣ Can be too complex for some users
‣ Doesn’t provide in-depth analysis in comparison to paid SEO tools

3. Google Analytics

Google Analytics is a free tool that helps you track website traffic and measure website performance. You can use it to see how many people are visiting your website, where they’re coming from, and what pages they’re viewing.

It is an indispensable tool for anyone working with SEO. It offers insights into how visitors find and interact with your website. You can identify which pages and links your visitors click the most, user demographics, site bounce rate, and much more.

Pros:

‣ Free to use
‣ Powerful and versatile tool
‣ Easy to set up and use

Cons:

‣ Can be overwhelming for beginners
‣ Requires some technical knowledge to use effectively

4. SEMrush

SEMrush is a paid SEO tool that offers a free trial. It includes features for keyword research, backlink analysis, and competitive analysis.

Pros:

‣ Robust and comprehensive tool
‣ Free trial available

Cons:

‣ Paid tool
‣ Can be expensive
‣ Not as easy to use as some free tools

5. Ahrefs

Ahrefs is a paid SEO tool that offers a free trial. It includes features for keyword research, backlink analysis, and site audit.

Pros:

‣ Solid and comprehensive tool
‣ Free trial available

Cons:

‣ Paid tool
‣ Can be expensive
‣ Not as easy to use as some free tools

6. Keywords Everywhere

Keywords Everywhere is a free Chrome extension that shows you keyword search volume and difficulty data when you’re searching for keywords. Understanding how often people search for certain terms can help you create content that gets noticed and liked by your audience.

It is a useful tool that works not just on Google, but also on Bing, YouTube, and more. It’s a browser extension that lets you do SEO research every time you open a new tab. It gives you all the important data you need in one place, making your SEO work quicker and easier.

Pros:

‣ Free to use
‣ Easy to use
‣ Provides valuable insights into keyword search volume and difficulty

Cons:

‣ Only works in Chrome
‣ Doesn’t provide as much detail as some paid SEO tools

7. Answer the Public

Answer the Public is a free tool that generates a list of questions people are asking about a particular topic. This can be helpful for keyword research and content ideation.

Pros:

‣ Free to use
‣ Easy to use
‣ Provides valuable insights into the questions people are asking about a particular topic

Cons:

‣ Can be overwhelming for beginners
‣ Doesn’t provide as much detail as some paid SEO tools
‣ These are just a few of the many free SEO tools available. The best tool for you will depend on your specific needs and budget

Wrapping Up

In conclusion, the landscape of Search Engine Optimization (SEO) is ever-evolving, and to navigate it effectively, one must stay updated with the latest tools and techniques. These 7 essential free SEO tools discussed are especially best for beginners.

However if you are finding it difficult to enhance your website performance? Then leverage  the SEO services offered by the best SEO Agency London Techtadd.

Techtadd is a SEO Company, we are committed to create proprietary strategies to ensure our clients achieve their online marketing goal, rank higher on search engines, gain more visibility, and drive traffic

If you are looking to build a robust digital presence then get in touch with us at Techtadd, where we transform ordinary into extraordinary with our comprehensive SEO services.

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