House of Spells offers a magical shopping experience for fantasy fans. We're delighted to be their digital marketing partner, helping them attract and grow their passionate community.

House of Spells is a fandom-themed shop that attracts customers with its unique design and offers licensed products from Harry Potter, Game of Thrones, Lord of The Rings, Fantastic Beasts, The Hobbit, Vikings, and many other collections, including Celtic and Gothic selections.

Just 2 minutes away from Leicester Square tube station, next to Chinatown on Shaftesbury Avenue, lies a shop shrouded in mystery. They house a wide range of licensed products across two floors. During a visit to House of Spells, customers will find themselves among passionate staff who are eager to help with any questions about the visit.

How we generated 1 million customers for House of Spells


Leveraged social media platforms to build brand awareness, engage with customers, and drive traffic to the website.


Used top-of-the-line SEO strategies to optimise the website and significantly increase organic web traffic and visibility.


Engaged influencers deeply connected to our target audience, partnering with them for effective influencer marketing campaigns.


Capitalised on current events and trending topics to create relevant marketing campaigns that resonated with our audience.


Designed targeted campaigns for seasonal events and holidays to capture customer interest and significantly boost sales.


Retargeted audiences who previously interacted with our client using personalised email marketing campaigns to drive conversions.

Our Partnership

At Techtadd, we are thrilled to be the digital marketing partner for House of Spells. Our collaboration aims to enhance their online presence and attract an even larger community of fantasy enthusiasts. By leveraging our expertise in digital marketing, we help House of Spells engage with its audience through strategic campaigns, social media outreach, and targeted advertising.


Our purpose is to build solutions that remove barriers preventing people from doing their best work.


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